MiND #5 - The Heroes Issue

We all have one, and each of us looks at ours in a very personal way: the exalted hero.

We teamed up tried-and-tested retail-design principles with traditional POP (point of purchase) merchandising to create Mobile. Twist and turn; draw up, dress down; use ALU's Mobile to rev up all sorts of store environments, from high-end fashion venues to quaint curiosity shops.

Browsing the recently opened eight-floor Opening Ceremony boutique in Tokyo is like falling down the rabbit hole. The Shibuya store and the brand’s new, full-of-fun Ace Hotel shop in NYC show retail at its finest.

Although he can't draw a straight line, 55DSL's creative director Andrea Rosso has no trouble fast-forwarding his streetwear label.

For better or for worse, the life of L.A.-based artist Greg Lauren, nephew of the quintessentially American fashion designer Ralph Lauren, has been fraught with icons.

If, as they say, eyes are the windows of the soul, then windows – and displays – are the soul of retail space.

New shapes for new spaces, developed to work with ALU's honoured hero, Autopole and ALU's new heroes Mobile and Ribbon. ALU presents new display solutions for innovative visual merchandising. Their winning features? Versatility and eclecticism.

Slide into a state of creativity. With its long rails, gliding cabinets, rectangles, dots and intersecting planes, Slider recalls a sophisticated game more than a display system.